Posts Tagged ‘World Cup of Wine’

World Cup of Wine

Saturday, August 4th, 2007


The World Cup of Rugby is just around the corner and will be upon us in September. Now I know that American’s don’t really give too much attention to the amazing sport: but this year is perhaps a year to change your mind. As you may or may not know – France, Australia, Argentina, South Africa, Italy and New Zealand over and above being awesome regions for the production of wine – are also the world’s top Rugby players. In the rest of the world outside of America, we genuinely mean ‘world’ when we affix the term ‘world’ before a sports tournament – and thus watching one of theses series’ is about more than sport: it’s about international unity, global community and solidarity. This year the tournament is taking place in France (it only happens every four years) and so – for any of you curious globally oriented wine lovers out there, nows a chance to get yourself south-africa.jpgto France, participate with the rest of the world and get a taste of some great wines and some of the global culture too. For those of you unable to go – fear not – the World Cup of Wines , which is a virtual live wine-tasting taking place on September 1st, 7:30pm-9:30pm at the Virtual Wine website, where they’ll be pitting the wines of Australia, New Zealand, Italy, Argentina and South Africa against one another – so switch on, pull up a chair, get some wine and pick a side. The folks at Virtual Wine have done some pretty cool events in the past, which shows that this could pretty easily become a trend in the future of world wine tastings.

However – with the intent of drawing some attention to the of my passions – travel, wine and rugby – in association with will be hosting our very own Wine World Cup for the month of September.

For every day in September myself and a handful of the wine blogerati (volunteers welcome) will be doing one review on one wine per day for each of the six countries. That’s 180 posts in total (and a lot of wine to be drunk.) I’ve already got 16 bottles which I will begin opening this weekend to start my reviews. At the end of each week we will decide on a winner – and at the end of the competition there will be one country and that comes out tops.

TasteVine is working on planning a few live wine world cup events in the south, which will be an opportunity to taste 6 wine regions at once, and an enormous variation in style, flavor and taste.

In addition we’ll be awarding prizes (details to follow) to people who make comments and having a random draw for people who subscribe to our blog during the duration of the competition.

I’ll be giving regular, brief updates of the goings on the the actual teams who are playing – and all in all this is a blog event which hopes to spark interest in global culture and give us all a good excuse to go out and try a lot of different wine!

The first post for the will appear at 10am EST on September 1st. We’re accepting reviews before then – and will be sure to feature any reviews we receive. Get tasting and may the best wine win!

Tags: ,
Posted in Culture, Design, Events, Lifestyle, Marketing, Passion, Technology, Wine | 22 Comments »

Cultural Democracy

Monday, July 23rd, 2007

youtube.jpgcooperandersonb.jpgDon’t forget to tune into the You Tube debate tonight, the partnership has been done between You Tube and CNN and is going to be history in the making. Participants from around the country have filmed 30 second questions and posted them on You Tube. In turn, Anderson Cooper of CNN is mediating the questions, which will be posed to the Democratic candidates.

This is partisanship and like we’ve never seen it before since the days of Athenian democracy. The top-down model is falling away, and suddenly the average person can broadcast a message from his webcam straight to Hillary Clinton and receive an answer on CNN before a world audience. Hallelujah, the democratization of mass media is underway.

As mentioned this weekend, this trend is extending to wine, as this year for the first time, the will coincide with the World Cup Rugby as the wines of Rugby playing nations are pitted against each other in a taste-off between countries. Gary V. may do his bit to answer e-mail individually and factor in viewer requests to his show, but the beginning of a more two way communication medium is yet to emerge in the wine industry. As I’ve been saying, we perhaps need to see more of this in the food world. Jamie Oliver and the rest have done wonders for celebrity cooking, but has it gotten people at home cooking more, or does it just have people watching.

The key to the success of any movement is to motivate people into action. We’re already seeing this with Is My Blog Burning, but perhaps its times to step it up a little and provide an arena in which such competitions can be seen in multi-media, with more frequency. I figure that if we can get citizens involved in politics, it’d be ludicrous not to motivate people to become actively involved in something perhaps more socially rewarding and enjoyable, like entertaining and fine dining!

Tags: , , , , , ,
Posted in Culture, Events, Lifestyle | 1 Comment »