Posts Tagged ‘movie’

The magic is in the juice

Wednesday, June 11th, 2008

When I started working in the in the summer of 2007 I knew a few things . First it was exponentially better to drink than the Natural Light my contemporaries were imbibing at the time. It provides a great way to meet women and convince them you’re more sophisticated than you actually are. And finally there was something I desired to learn about culturally, historically and socially; anyone can order a martini and look good doing so but in the of you are constantly finding out new and interesting things. Yet for all the knowledge I thought I had gathered nothing was more humbling than going to work in a store, where the people above you spent most of their lives buying, selling and learning about . From my time with them I’ve learned a lot about spotting good wines.

First of all, labels mean absolutely nothing, so when you go to buy wine don’t even look at the front ignore it, there is more useful information on the back like a good importer. In this era of opulence and visually stimulated purchasing, Louis Vutton and Cadillac, take a more refined and dare I say classier approach. I am reminded of the Tommy Boy with the late great Chris Farley. Tommy is selling Callahan Break Pads; one of his retailers says there isn’t a guarantee on Callahan’s box. Tommy says you can put a guarantee on shit and its still shit, same thing with wine – creative picture means the spent all the money on a and not the . Like a guarantee vs. the actual product. There can and often will be a cute picture on the bottle but the , more times than not, is still absolute Swill (a colloquialism used to describe wine not worth ). (more…)

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Posted in Industry, Thoughts, Wine | 10 Comments »

“A State of Vine” Supports Cancer Research

Monday, March 31st, 2008

I received this Press Release in the inbox a few minutes ago, and thought we could share. We had several conversations with Chris at ZanMedia a while back concerning this film, and really like the direction it is headed in promoting the industry. Just a helpful tip to anyone marketing movies… It is ALWAYS a good idea to put your trailer on youtube. (I would have embedded it into this page for our readers if I could have found this one)


State of Vine

FOR IMMEDIATE RELEASE

For More Information contact:
Niki Scioli, Associate Producer
Zan Media
(415-897-8393)

The University of Rochester Medical Center yesterday, released research information concluding that the antioxidants in red wine not only enhance the effectiveness of radiation and chemotherapy treatment, but also appear to kill cancer cells. (more…)

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Posted in Culture, Lifestyle, Wine | No Comments »

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